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Environment and Economics - motivational letter for University of Eastern Finland



Shanto856 1 / -  
Oct 23, 2024   #1
Dear Admission Committee,
I am ******, a Bangladeshi national. I completed my Bachelor of Science in Economics from ******, Bangladesh, with a CGPA of 3.** and am currently working as a junior marketing executive at *******, a consultancy firm in Bangladesh.
During my bachelor's academic journey, I was enrolled in a course named "Environmental and Natural Resource Economics," where my instructor introduced me to the very basics of research methodology and its significance on the development of an industry and economy. Since then, I have become motivated to fill in the gaps between existing knowledge and the current challenges in FMCG companies. Completing courses related to mathematics, statistics, and econometrics equipped me with a basic understanding of data analysis, but in my personal opinion, to make a decisive positive impact on the development of an industry, much emphasis is needed to be placed in the research. For example, marketing is not only about finding data or current trends; to sell a product, we must understand what is actually demanded by the consumers. My economics background has given me the ability to identify consumers' needs and how to deliver these needs efficiently, which will, in return, be beneficial for both the company and the consumer. I am motivated and willing to work hard to bring a positive change to the marketing sector of my country, and I strongly believe that the master's program offered by the University of Eastern Finland will help me accomplish this goal. Furthermore, I have done my internship at ******, a leading private bank in Bangladesh, where I learned about the intricacies of international trade and the role of financial intermediaries. Right now I am working as a marketing executive in a consulting firm. My six-month work experience has given me a deep knowledge of the lacking that starts up is facing. In the modern world, data is everywhere, but it's getting more and more difficult to organize this data and make it useful so that both the start-up firms and consumers can benefit from it from the perspective of my country. By enrolling in this masters program, I believe I can make a positive change to my country and to society. So, in short, because of my desire to make a positive change in the current business world, my work experience, and my diverse educational background, I think I am an ideal candidate to be chosen by the UEF Admissions Team.
I want to deepen my understanding in the field of data analytics and marketing. Just as the website of the University of Eastern Finland mentioned, the 2-year masters program is an amalgamation of both research and teaching. I will be able to dive deep into the field of marketing. Every modern-day business practice and their utilization in industry will become familiar to me through the master's program. By enrolling in this masters program, I will be able to know about all the theoretical practices and their application. Moreover, different career paths will open up to me, which will help me choose the future career I want.
UEF is one of the most prestigious universities in Europe. I wanted to pursue my masters at a university that would help me achieve my dream and goal. It's a well-reputed university with faculties who are masters of their own field. Along with its reputation, I will be able to get an education in a multicultural educational environment, which will help me gain an international perspective of modern business practices. All these motivated me to choose UEF for my masters.
Sincerely,
*********

Holt  Educational Consultant - / 15443  
Oct 24, 2024   #2
The letter is too long. A motivational letter should not have more than 400-600 words in its entirety because the reviewer will not have the time to read an extremely long letter. Make sure that you indicate your motivations for applying for admission to the university, based on a quick run down of your academic and professional goals, within the first paragraph of the letter. This is not an academic background and experience essay. The idea here is to prove that you are aligned with the university requirements with regards to their chosen masters candidates. I do not feel that you know the university well enough beyond the information on their website. You cannot claim to be aligned with the university when you do not specifically connect those dots in your motivational presentation. This is not an effective motivational letter in the sense that the reviewer will not be interested in reading beyond the first paragraph. You must review their requirements for masters students and ensure that you better represent the connection within your presentation. You might stand a better chanc eof improving this letter once you mdofiy the last paragraph to become your opening statement instead.


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