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AAS-Statement MBA Melbourne or Monash - Essay for purposed course and institution



Alyaria 3 / -  
Mar 18, 2026   #1
Please kindly review my Essay and provide any recommendation and correction. Thank you in advance!
I chose to pursue my Master degree in Business Administration because I want to improve my abilities in Business Sector in order to support business development in Cambodia, specifically small and medium enterprises (SMEs). While helping with my family business that deals with equipment and power tools. I have gained hands-on experience in customer relations and basic management and I realize that a majority of decisions in local business rely on experience rather than actual knowledge of business. In addition, there is shortage of skillful human resources despite of the population of SMEs and the number of supports on local business and products in Cambodia has risen. The situations limit the possibility of potential growth, competitive advantage and sustainability.

I selected the University of Melbourne that provides wide range of subjects and real-world practices. The Innovation boot camp and Immersive Business Experience (IBE) attract me the most because they will bridge the gap between theory and real business world, which provides practical skills to develop business strategies, improve decision making skills, and boost innovation and creativity. Through this program, I hope to meet and build connections with professionals from diverse backgrounds thus expanding my career opportunities and gain access to diverse perspectives.

Alternatively, I also chose to study MBA at Monash University that specializes in digital transformation, financial management and leadership. Therefore, I can get better at digital marketing, communication, networking and better decision- making that are significant for my future intention to expand market of my business and share my knowledge and skills through social media platforms and online communities to support SMEs grow sustainably to adapt their business with the rapid changes of current economic environment and expand their business during this challenging economic environment.
Holt  Educational Consultant - / 16069  
Mar 18, 2026   #2
You have conflicting interests in the presentation. Either focus on developing your family business or helping SMEs grow in Cambodia. Since your experience is mostly based on the family enterprise, I believe it would be better if you focus on helping to grow the family business as the focus of your MBA. It just makes more sense to the reviewer reading the response.

The situations limit the possibility of potential growth, competitive advantage and sustainability.

This is a very important discussion point for your university choice. Rather than presenting it as a single sentence, find the university course and immersion that actually addresses this situation and make that university your primary choice. Discuss the importance of this aspect in the continued growth of the business community and family enterprises in your country.


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