Chevening - Career Plan - Empowering People through Business and Technology

Kindly review my essay for career plan :) thanks a lot!

making scalable impact

My life journey has led me to be someone who cares and wants to involve in empowering others. I strongly believe in how business is powerful to answer problems, to give hope and positive impact to other people's life. My mother's small business until my work experiences inspire me a lot.

By completing Master's degree, my big goal is to give my knowledge for human empowerment through business, still the same motivation that encourages me to build business. Since I already run a small business, I am planning to make innovations in my existing lifestyle brand business as a social enterprise. According to the goal, my plan is to create a system to unite potential customers with local craftsmen who will be empowered through lifestyle brand and technology, specifically through crowdsourcing design and textile made by Indonesian local craftsmen.

My plan goes along with the growth of Small Medium Enterprise in Indonesia. The industry is growing along with government's focus to develop the GDP of the country. According to World Bank in 2015, almost 70% Indonesians are middle-to-low income society with limited access in life, who needs to be empowered. Unfortunately, most startup and technology development in Indonesia are focused for middle-high tech savvy society who has the privilege of easy access in many things in life. Yes, I want to be someone who solves that problem. There is already an open opportunity for my business to collaborate in the future with a social enterprise where I also work, together empowering women in Indonesia. The opportunity is actually everywhere as I commit to do networking actively.

In short term, after I graduated, I will directly apply my knowledge to do research, build the system in the business, while collaborating with existing networks and with Badan Ekonomi Kreatif Indonesia. In the longer term, the enterprise will already make impact at scale for craftsmen's welfare and keep on making innovations. The system in the business will be running with loyal customers, continuous innovation and improvement. The business will keep on giving bigger smiles, better lives, and improving welfare.

By completing education in the best university in UK, it will leverage my chances to involve in any opportunity UK will offer and also the programs held by Chevening. I am looking forward to collaborate with British Council as they have done several projects with Indonesia in creative economy field, social actions, as well as giving attention to Indonesia's social enterprise and working together with Indonesian fashion brand. I will be part of the impact they are making as the programs will enrich my learning process in order to achieve my goal.

Through business, I will be giving lifestyle another meaning. Through lifestyle, we can be a giver and be a part of valuable and impactful movement. As my knowledge will be enriched by completing the Master's Degree, I will be more capable in making scalable impact through entrepreneurship and technology as I believe that technology and innovation will accelerate changes.

Eda, you need to remove the first two paragraphs of the essay. You need to immediately respond to the prompt because the question is about the future, not about your past or your motivations. By referencing an immediate plan of action, you allow the reviewer to see that you are serious about this application and that you have enough knowledge to make a strong case for your essay application. This appeal should also work better if you can focus on a specific British Council project, no matter how small, for the presentation. You just need to show a definite UK collaboration plan on your end at the moment. You can switch the projects when the time comes for you to actually implement it. don't leave it with a general plan because that implies that you are not capable of making important decisions under pressure. Look for a project that will work with your interests for the improvement of your country and discuss how you plan to help expand the UK project after you graduate. That will help to settle the question of how the British Council sponsored project fits into your plans.