Colour is a powerful tool that is used to great effect by manufacturers and retail companies when they try to sell something. In fact, many of the purchasing decisions we make are partly or largely influenced influenced by colour.
How true is this statement? How much does colour influence us when we buy something?
It is believed that colour is an effective way to attract the number of customers. As such, for manufactures and retail companies, colour is able to affect a great deal of customers' influence on deciding to buy their products. Actually, a strong decision we make to purchase goods is considerably influenced by colour. Therefore, I would argue that colour is a powerful component of advertisement for some corporations when they try to sell their products.
As a matter of fact, companies are more likely to design a colourful advertisement as they argue that this will obtain more public attention. A manufacture of Mizone in Indonesia as an example, there is a strong possibility that making a bright and colourful promotion enables customers to be more interested in it. As a consequence, despite its advertisement, million customers decide to purchase it. It is inevitable that colour has a great power to attract most consumers.
Interestingly, for some people, colour totally influences them to make a decision when they buy some products since it can increase confidence. For instance, teenagers who wear the bright and colourful clothes feel more confident than the dark ones. This results that the number of young people is completely choosing products to depend on colour. In consequence, there is no doubt that colour plays a substantial influence on customers' decision.
As far as I concerned, there is a closer relationship between colour and decision to buy products. This means that companies should create a colourful advertisement to attract most customers in terms of selling their products.
- It is believed that colour is an effective way to attract thea number of customers.
- Interestingly, for some people, colour totally influencesinfluence them to make a decision when they buy some products sincebecause it can increase confidence.
- This results that theto a number of young people is completely choosing products toand depend on colour.
- In consequence, There is no doubt that colour plays a substantial influence on customers' decision.
- As far as I am concerned, there is a closer relationship between colour and decision to buy products.
Qumar, your essay is great. I agree that colour affects our buying decisions, it's either of the 2 things, we will end up buying a very good quality product with such an enticing colour or we purchase a product which is not only in bad colour but also in bad quality. So, as buyers, we have to be very careful, after all, it's our money that needs to be well spent.
Keep writing
Cheers!!!
