Undergraduate / Perfect Candidate for FIT? Admissions Essay - Advertising and Marketing Communications [3]

Here is my essay for application to FIT for Spring 2018. I have worked so much and am ready for college.

What makes you a perfect candidate for FIT? Why are you interested in the major you are applying to? The essay is also your chance to tell us more about your experiences, activities and accomplishments. (No more than 750 words, please.)

I am passionate about the major I am applying to

Growing up in a modest Tennessee town, I have always been fascinated by the likes of: will.i.am, Olivier Rousteing, and Kayne West. These three successful influencers have the power to create, inspire and impact a generation through digital media. They have shown the world that when you become controversial- when you want to promote new ideas- you need to be the face of it and need not to be scared. I am set on impacting the new generation with all fears aside. Many of my challenges in life have crafted my mentality to stay focused on expanding my creativity and pursuing a career that I love. The Fashion Institute of Technology will allow me to execute my ideas in a program designed to showcase my talent.

During my second year of high school, my grandmother became ill with breast cancer and my family and I had moved to a more secure area of town. Academics had always remained an important topic growing up, but I have always known that I was not like most other students. I knew that I wanted to succeed as fast as I could. I transferred into homeschooling and I began searching for a part time job to help out at home. I wanted to showcase my talent under any circumstances. With all that had changed, my passion of fashion stayed right in its place.

I came across a YouTube video of a Balmain advertising campaign one night. I was fascinated how one marketing video could show the powerful, confident, and fearless side of a person's clothing, and how it could express one's feelings. This peaked my interest in marketing and I did not want to seek out any regular job. I started an opportunity at Abercrombie & Fitch Stores, Inc. as an in-store model and brand representative. It was exciting working at such an influential brand at my age. I placed all of my attention and forward-thinking ideas towards representation and brand awareness. Working at an upscale casual wear company allowed me to peak into the advertising industry of fashion. I learned the basics in brand management and also improved my teambuilding skills.

In January 2017, I moved to New York City. I began interning as an assistant directly for a fashion stylist named Mahfoud Laaziz. I knew I wanted to work in advertising, marketing and communications as a respected individual and soon attended a FIT open house event. The FIT campus offers an empowering student community filled with talent and creativity of fashion students, artists, and teachers. All I kept thinking about is how I wanted to go back again. I wanted the goal of studying at the aspiring FIT to become a reality. Knowing it would be an honorable achievement to have the opportunity to study things like journalism, sales promotion, and public relations here. I can assure you that my motivation to create a successful career for myself after completion of this rigorous learning experience will never be lost. I consider myself somewhat lucky to have been able to learn on the go, and all of my opportunities allowed me to familiarize myself with the business aspects of fashion. Learning business practices through the advertising and marketing program at The Fashion Institute of Technology is the best place for me to start. I have faced many obstacles that have been seen as roadblocks in my path, but I have learned if you push through the hard times, you will only get stronger. Kayne West knew he wanted to change his life for the better and wanted to learn. He has inspired me to always do more.

To conclude, I am passionate about the major I am applying to; I believe this degree will structure my enthusiasm, hardworking abilities, and strategic ideas. My determination to become a well-rounded, stronger individual is what makes me the perfect candidate for FIT. I plan to attain internships during my studies, because I would never want to miss an opportunity that this institution has to offer. The Fashion Institute of Technology will give me everything I need in order to grasp a successful future in pushing the fashion industry in the new generation. It would be such an honor to become an accepted student here.