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Posts by Ashmara
Joined: Mar 2, 2013
Last Post: Mar 10, 2013
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From: Pakistan

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Ashmara   
Mar 2, 2013
Writing Feedback / News Editors decide what to broadcast but they can't use their power in an efficient way [4]

News Editors decide what to broadcast on television and what to print in newspapers

Media is the powerful source in providing any information. There are two types of media electronic media; TVs, radios, computers etc and print media; magazines, newspapers etc. News editors have right to decide what to broadcast on TV and what to print on newspaper but they can't use their power in an efficient way due to many reasons, some are below:

Firstly, social and political bodies are a big constrain in providing true and original news. As media is a bridge between governing bodies and general public, news editor are forced to report bias news. News editors and reporters are also concerned about their personal and professional security of their lives.

Secondly, there is a lot of pressure from competitive rivals. Everyone wants to be on the top. In competition sometimes they do injustice with their profession. Broadcaster also highlight the negative point of news more tan the positive one. Editors says that broadcasting a news is very expensive and they don't want to spend money on a news which is non-demandable.

Last but not the least, it is the demand of viewers to see latest and hottest news. Editors also bear the pressure of delivering every news first. In order to increase their popularity and publicity they manipulate the news in the way which would be liked by the viewers or listeners. To gain their audience attention more shocking news is printed or broadcasted like crime, natural disasters, outbreak of epidemic disease ,bomb blast, plane crash etc. And it's true that public is used to of bad news.

The worst point of all this is that people are becoming more aggressive now-a days after watching these kind of news. They have started believing that everything is fair and there is no control of law and order. It is the human nature that it learn what it sees. Negative thing leave negative impact. Media is the backbone of every country. Power of media can transform the whole society It is the voice of voiceless but unfortunately "Good news is bad news" because it doesn't sell newspaper.
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