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"The only way to do great job is to love what you do" - this statement became my lodestar



Hoaduong2012 1 / 1  
Jan 4, 2015   #1
Why do you deserve this scholarship_Application for Strategic Marketing? 1- page essay

Dear everyone,

I am a newcomer. I would be very much obliged to receive your contribution to my scholarship essay as below. Thank you ^_^

Dear Selection Committee,

"The only way to do great job is to love what you do" - a famous statement of Steve Jobs has become my lodestar since I first successfully applied it in studying. I believe that what I have done successfully are what I do with great interest and they include marketing.

I was born in a working-class family in which my parents are small vegetable shopkeepers in a small market. The low regular income was just enough for us to make a decent living. Though received substandard education, my parents realized the importance of education in developing a person; thus, they make every effort to ensure me and my sibling of formal education. Witnessing hardship due to lack of education around, I am very committed to my study since I was a child. My effort was paid off when I was always one of the most excellent students in class and consequently, passed the university entrance examination, making my parents really proud of.

Living in the market prompted me to enroll in the economic faculty in XXX University. Yet, I felt exhausting and depressed at the beginning due to the new studying working environment in general and English in particular when my entrance TOEIC was just 205, the lowest level. I was offered advice that I should concentrate on other subjects and escape the pressure of English which they believed that I do not have an instinct for. However, I appreciated the advice but persistently tried various ways to fall in love with it and as a result, I got TOEIC 905, the international professional efficiency and moved to the top students, receiving the scholarship for top 10% excellent students in 2011. Beyond my strong academic, I also actively involved in extracurricular activities. I am especially interested in communication activities in which I can share my knowledge, experience and information. These activities turned me into an active, enthusiastic person and strengthened my interpersonal and communication skills.

After graduation, I was able to find a job in a logistic company with my first-class honor degree as my schoolmates were. However, I figured out that I am not fond of logistics, which I had a chance to experience in the obligatory internship. A job after graduation was essential to alleviate financial burden for my parents, and I came to marketing accidentally when I was introduced to be an intern, supporting a brand manager. My manager managed company's brand products as her own spiritual child, nourishing them day by day by strategic execution and plans. Witnessing her works, a dream to bring a brand up emerged in me. But, how can I help my brand competitive and protect it from other rivals when there is a vast majority of seemly similar products available in the market? Keeping this dream inside my heart, I have continued to work in marketing. After two years, I feel that I am coming nearer but still far away from whom I want to be. In some cases, I would come up with better solutions if I was well-equipped with comprehensive marketing knowledge. I recognized that further education abroad which gives me a chance to interact with other people and learn from them will pave the way for my expected career.

All in all, I strongly believe that my attitudes towards studying and determination to marketing will help me overcome any obstacles I may come across. Yet, financial burden is my main concern. I hope that my application will be favorably considered and I will receive essential financial aids from you.

Lady Elle 5 / 8  
Jan 4, 2015   #2
Overall, it's good. Some words are just redundant. Try not to overuse them. Utilize thesaurus to broaden your vocabulary and revise it like you're writing a formal letter. Don't take me wrong, but when I read it, I felt like I was reading a magazine. It's more journalistic than academic. Goodluck! :)


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