A statement of purpose, describing their goals and objectives for graduate investigation and study.
My background in the undergraduate degree has been broadly located in graphic design. I fell in love with the computer and used it for many years and then found I was missing something in my work. I was missing a certain experience, touching paper and seeing the format in its original size, all the materials and their smells, moving things around, standing them up, and gaining a new perspective on the work. I realized that the computer was limiting me in my design process. So I started working again by hand and using the computer more as a tool. It pushed me to explore and eventually develop some affinity with the combination of hand-made and digital.
My areas of interest within the field of dimensional and tactile graphic design, focuses primarily on sensory experience in type design and explores how this haptic experience, one relating to the sense of touch, opens us to the possibility of further communication and exchange. It is significant in a wider arena as it will extend certain graphic concerns and provide an art and design vehicle for important work of design history. The work will expand the range of possibilities for the making of meaning and experiential process within the real, physical, sensible, lived world. Through the experiential practice with particular tools, materials, or media and communications, with both hands and brains, this outcome defines physicality and modularity as the process of play, experiment, adjustment, and individual judgment.
Furthermore, in terms of my professional development, the experiential crafting enables me to explore and create unexpected combinations of both two-dimensional and three-dimensional pieces that transgress the line between art and design. From paper to three-dimensional construction to computer screen, this circular process loops continually, amalgamating three distinct ways of playing. The process of transforming sensory experiences into forms that are shared with others will continue to provide ongoing research. Further investigations may include:
1. Visualizing the verbal speech through imagetext animated sequences. To form a visual representation of a narrated dialogue, the aesthetics would seek to articulate the gestural and expressive qualities of conversational speech.
2. Exploring typography works that are designed for a specific environment. Through static or moving work the installed pieces could begin to integrate existing structures within the work and discuss issues that directly relate to their chosen environments.
3. Developing skills within the field of motion graphics, and exploring further notions of concurrency within hyper-stimulated environments or mediums.
4. Investigating into research which targets the senses to communicate multiple messages within dynamic environments.
These notions of the sensory experience and tactile graphic design are important to me professionally as, in the undergraduate degree, I have rarely had the opportunity to bring into discourse a wide range of media and ideas, especially in terms of a major project that has built into it significant time to trial and develop various experiments and approaches that may help to move the work forward, beyond my current level of professional competence. An important aspect of my Master degree will be to do with the contributions of sensory modalities and the skills to use the most effective media to express ideas but the focus has always been on creative problem solving.
The reason I aim toward my education here is because XXX's graduate program in Design is well known for the innovative and visionary concepts that are credential to any artist and they prepare students for professional practice through a curriculum that emphasizes the roles of social context, media and aesthetics in the production of visible language systems. I am sure that XXX's graduate program will lead me to make sense of my own practice in my own way and decide what design is and rise to challenge by making the practices, the spaces, and the idea particular for to Graphic Design, the focus for my experimental play. Moreover XXX's interactions with nationally recognized designers during courses and its multicultural background is also the perfect nest for developing inspirations and ideas that can deeply engage the world as it is and as it is becoming. XXX's graduate school will be a time for me to discover my design voice.
Please comment on my SOP
My background in the undergraduate degree has been broadly located in graphic design. I fell in love with the computer and used it for many years and then found I was missing something in my work. I was missing a certain experience, touching paper and seeing the format in its original size, all the materials and their smells, moving things around, standing them up, and gaining a new perspective on the work. I realized that the computer was limiting me in my design process. So I started working again by hand and using the computer more as a tool. It pushed me to explore and eventually develop some affinity with the combination of hand-made and digital.
My areas of interest within the field of dimensional and tactile graphic design, focuses primarily on sensory experience in type design and explores how this haptic experience, one relating to the sense of touch, opens us to the possibility of further communication and exchange. It is significant in a wider arena as it will extend certain graphic concerns and provide an art and design vehicle for important work of design history. The work will expand the range of possibilities for the making of meaning and experiential process within the real, physical, sensible, lived world. Through the experiential practice with particular tools, materials, or media and communications, with both hands and brains, this outcome defines physicality and modularity as the process of play, experiment, adjustment, and individual judgment.
Furthermore, in terms of my professional development, the experiential crafting enables me to explore and create unexpected combinations of both two-dimensional and three-dimensional pieces that transgress the line between art and design. From paper to three-dimensional construction to computer screen, this circular process loops continually, amalgamating three distinct ways of playing. The process of transforming sensory experiences into forms that are shared with others will continue to provide ongoing research. Further investigations may include:
1. Visualizing the verbal speech through imagetext animated sequences. To form a visual representation of a narrated dialogue, the aesthetics would seek to articulate the gestural and expressive qualities of conversational speech.
2. Exploring typography works that are designed for a specific environment. Through static or moving work the installed pieces could begin to integrate existing structures within the work and discuss issues that directly relate to their chosen environments.
3. Developing skills within the field of motion graphics, and exploring further notions of concurrency within hyper-stimulated environments or mediums.
4. Investigating into research which targets the senses to communicate multiple messages within dynamic environments.
These notions of the sensory experience and tactile graphic design are important to me professionally as, in the undergraduate degree, I have rarely had the opportunity to bring into discourse a wide range of media and ideas, especially in terms of a major project that has built into it significant time to trial and develop various experiments and approaches that may help to move the work forward, beyond my current level of professional competence. An important aspect of my Master degree will be to do with the contributions of sensory modalities and the skills to use the most effective media to express ideas but the focus has always been on creative problem solving.
The reason I aim toward my education here is because XXX's graduate program in Design is well known for the innovative and visionary concepts that are credential to any artist and they prepare students for professional practice through a curriculum that emphasizes the roles of social context, media and aesthetics in the production of visible language systems. I am sure that XXX's graduate program will lead me to make sense of my own practice in my own way and decide what design is and rise to challenge by making the practices, the spaces, and the idea particular for to Graphic Design, the focus for my experimental play. Moreover XXX's interactions with nationally recognized designers during courses and its multicultural background is also the perfect nest for developing inspirations and ideas that can deeply engage the world as it is and as it is becoming. XXX's graduate school will be a time for me to discover my design voice.
Please comment on my SOP
