Graduate /
Michigan State Uni - SOP for PhD in Marketing [3]
Hi,
firstly, "I was initially attracted to the field of marketing because I find it to be a very dynamic and creativity-based field. In addition, marketing is a fast-growing discipline, encircling a wide area of activities within the community. I was first exposed to marketing while studying in my Bachelor degree. While studying Engineering, I took courses related to Industrial marketing, such as International Marketing, Advertising and Marketing Management as electives. In addition to these courses, we examined several case studies and devised specific solutions for particular problems; through these courses, I grew familiar with the basic theories and applications of marketing.
" this should be changed to "I was initially attracted to the field of marketing because I find it to be a very dynamic and creativity-based field. In addition, marketing is a fast-growing discipline, encircling a wide area of activities within the community(such as...). I was first exposed to marketing while doing my undergraduate studies in Engineering. I took courses related to Industrial marketing, such as International Marketing, Advertising and Marketing Management as electives. In addition to these courses, I examined..."
secondly, "After completing my Bachelors degrees in Engineering, due to a keen interest in Marketing, I enrolled myself for a Post Graduate Diploma in Business Management at Indian Institute of Planning and Management, New Delhi from August 2007. I quickly developed great interest in the field of marketing. As a result, I sought work as an intern at Mermet International Ltd., a French-based company which sells Interior Decorative Accessories, during the summer vacation." should be "After completing my Bachelors degree in Engineering, I enrolled myself for a Post Graduate Diploma in Business Management at Indian Institute of Planning and Management, New Delhi due to my keen interest in marketing."
thirdly, "Additionally, the field of marketing is well-established in the US, and as a result, it is a suitable setting for advanced training in this field. Studying in such an environment will, I believe, put me on the path to success. Specifically, joining the prestigious Marketing doctoral program offered by Eli Broad Graduate School of Management will give me the theoretical training, practical experience, and access to resources that I will need to advance my knowledge." is not needed in the essay. You want to talk about the school not about the US economy, it can shift any moment.
next, "I have organized and participated in a number of extra-curricular activities during my college days." What activities? Specify!
lastly, "I am confident that the skills and expertise I have acquired through years of education and employment have prepared me well for the program at your institution, and I am eager to apply myself and develop my skills further. I hope that the admissions committee finds my background and strengths commensurate with the requirements of MSU's Ph.D. program in Marketing at Eli Broad Graduate School of Management" is totally unnecessary. Just end with "I know that the knowledge and experience I gain in your doctoral program will be essential in helping me make a contribution to our community."
Other than this, your essay was good! :)