The pie charts compare the percentage of online sales on four different retail sectors in New Zealand between 2003 and 2013. Clearly, it can be seen that the greatest change was in the proportion of online shopping to the film/music retail sector.
In 2003, the most popular retail sector was travel, representing just over one third of all retail sectors, and although it was still a popular retail sector, by 2013 it had fallen to a quarter of the total. At 24%, clothes experienced the second most popular retail sector to sell, but this fell significantly to only 16% ten years later. Initially, online sales on the books retail sector showed fairly low, at only 19%. However, this figure increased dramatically over the ten years to represent the third largest proportion of online sales in 2013 at 22%.
More change was seen in the film/music retail sector. Online sales on its sector went up significantly to 33% in 2013. This figure represented the first highest percentage of online sales over ten years.
In 2003, the most popular retail sector was travel, representing just over one third of all retail sectors, and although it was still a popular retail sector, by 2013 it had fallen to a quarter of the total. At 24%, clothes experienced the second most popular retail sector to sell, but this fell significantly to only 16% ten years later. Initially, online sales on the books retail sector showed fairly low, at only 19%. However, this figure increased dramatically over the ten years to represent the third largest proportion of online sales in 2013 at 22%.
More change was seen in the film/music retail sector. Online sales on its sector went up significantly to 33% in 2013. This figure represented the first highest percentage of online sales over ten years.
Online Sales