Tell us about your path to business school and your future plans. How will Berkeley-Haas experience help you along this journey? (500 words)
Let me first start by stating the obvious. I do not have a traditional business education and I stand very aware of the fact that I may likely be in the 'other' category as the small percentage of Architects that are applying to Business School.
Architecture is a unique industry. In my world, Architects are gods. We are drunk with our ability to create, meticulously painting our imaginations in the urban fabric. We spend our time obsessing over designs and resolving complex issues that take place from the city block to the nails that hold our materials together. Architecture is my first love. However through the years of practicing, I believe I have gained a clarity about the Architecture and Design industry. Those who practice Architecture are notorious for being underpaid, overworked, and business and employee value are frequently a low priority. Architects additionally often have a superiority complex that results in difficulty in dealing with clients and consultants alike. In the famous words of 'starchitect' Frank Gehry, "I don't know why people hire architects to tell them what to do". Although Architecture is an exciting venture, I have found through my years of practicing that our world is far too focused and stands for significant change.
In the business world, Gehry's statement would never realize. Business concerns are about growth and the strategies for profitability and overall sustainability. I believe that designers are far too interested in the end product rather than the interrelated strategy. This neglect I believe is a major cause to the degradation of Architects in the market.
That being said, I believe from this divide is why I need to be in Business School and why Berkeley-Haas is the place to be. I believe that designers like myself can learn from understanding business driven design rather than design driven business. Additionally, I feel strongly that it is time that the Design industry stand for a significant change and it should first start with individual project management. My hope for business school is to learn the skills that will pronounce me as a better leader that will help me challenge the practice of Architecture to better evolve in the changing world.As someone that comes from the largest architecture firm in the world, which in turns have the biggest impact on our built environment, I believe it's even more important to integrate evolving strategies to benefit our industry.
In an article from Kholsa Ventures to Haas back in 2013, he stood out say that people should not be afraid to challenge the status quo and although Architects certainly do challenge the status quo in their work, they rarely challenge it within their offices. Architecture is a traditional apprenticeship based profession and therefore not much has changed in the industry. I need to be in a school that says questioning traditions is a priority and with UC Berkeley having one of the best architecture and business schools in the country, in addition to working closely with design strategy firms, I believe this goal can be realized.
Let me first start by stating the obvious. I do not have a traditional business education and I stand very aware of the fact that I may likely be in the 'other' category as the small percentage of Architects that are applying to Business School.
Architecture is a unique industry. In my world, Architects are gods. We are drunk with our ability to create, meticulously painting our imaginations in the urban fabric. We spend our time obsessing over designs and resolving complex issues that take place from the city block to the nails that hold our materials together. Architecture is my first love. However through the years of practicing, I believe I have gained a clarity about the Architecture and Design industry. Those who practice Architecture are notorious for being underpaid, overworked, and business and employee value are frequently a low priority. Architects additionally often have a superiority complex that results in difficulty in dealing with clients and consultants alike. In the famous words of 'starchitect' Frank Gehry, "I don't know why people hire architects to tell them what to do". Although Architecture is an exciting venture, I have found through my years of practicing that our world is far too focused and stands for significant change.
In the business world, Gehry's statement would never realize. Business concerns are about growth and the strategies for profitability and overall sustainability. I believe that designers are far too interested in the end product rather than the interrelated strategy. This neglect I believe is a major cause to the degradation of Architects in the market.
That being said, I believe from this divide is why I need to be in Business School and why Berkeley-Haas is the place to be. I believe that designers like myself can learn from understanding business driven design rather than design driven business. Additionally, I feel strongly that it is time that the Design industry stand for a significant change and it should first start with individual project management. My hope for business school is to learn the skills that will pronounce me as a better leader that will help me challenge the practice of Architecture to better evolve in the changing world.As someone that comes from the largest architecture firm in the world, which in turns have the biggest impact on our built environment, I believe it's even more important to integrate evolving strategies to benefit our industry.
In an article from Kholsa Ventures to Haas back in 2013, he stood out say that people should not be afraid to challenge the status quo and although Architects certainly do challenge the status quo in their work, they rarely challenge it within their offices. Architecture is a traditional apprenticeship based profession and therefore not much has changed in the industry. I need to be in a school that says questioning traditions is a priority and with UC Berkeley having one of the best architecture and business schools in the country, in addition to working closely with design strategy firms, I believe this goal can be realized.