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Texas A&M MS in Marketing - why study at Mays



shrutishahh 1 / 2  
Feb 15, 2019   #1
Please review this essay
1. Why do you want to pursue this graduate program at Mays Business School?

While considering higher education, one of my biggest concerns was work experience. I wanted to create a strong foundation in marketing early in my professional life but I did not have the work experience to suit an MBA curriculum.

The MS in Marketing program at Mays Business School, in my opinion, addresses this very need.
The curriculum encompasses a strong foundation through subjects like Marketing Leadership (MKTG 670) along with specializations in my desired focus - brand management which I intend to integrate with a certification in analytics. The structure of the curriculum that is rooted in classroom training and branches out to marketing consulting projects with reputed companies like Adidas, Coca-cola and WalMart and summer internships is very mindful of the students being young professionals.

The presence of prominent individuals on the Advisory Board like Ms. Tami Cannizzaro, a certified career coach with a successful trajectory in strategic marketing and PR, not to mention the concept of an Advisory board itself, helps me understand that the course is focussed helping each student recognize the path to their individual career goals.

In Mays' own words it offers " a small school fee with the resources of a large university". It was very important to me, at this early stage in my career, to not put an excessive amount of financial pressure on myself or my family.

darknight99 2 / 2  
Feb 15, 2019   #2
I can see your answer to the question asked, but I would be better if you can have a better structure on your essay to make the reviewers convinced to your words.

probably can start with a bit of your background, how you get the call to pursue a graduate program in the specific major you choose as the first paragraph.

second paragraph, as you already put it there, can be filled with your perspective about how the designated university fits to your need. Its also worth to mention some specific achievements/breakthrough papers/ongoing research topics that are related to your interest.

Finally, on the last paragraph, you can summarize your points on first paragraph, and put some emphasize on why the school is the best option for you at the moment.
OP shrutishahh 1 / 2  
Feb 15, 2019   #3
The problem is that I cannot make it longer than this. If I add details about my background and a last paragraph I will have to take something out
Holt  Educational Consultant - / 15393  
Feb 16, 2019   #4
Shruti, I find that the statement that you wrote is not properly focused on a useful response. The most responsive part of your writing is:

The MS in Marketing program at Mays Business School encompasses a strong foundation through subjects like Marketing Leadership (MKTG 670) along with specializations in my desired focus - brand management which I intend to integrate with a certification in analytics.

Work on further explaining an integrated approach for your career foundation, in preparation for an MBA but do not include the advisory board information because that is not connected to the actual learning process you will be undertaking at the university. The quote I provided above can serve as the jump off point for your revised essay because it provides a clear topic for the discussion using the remaining word count.

The additional discussion can use the focus brand management discussion for its continuation. Explain how the training program falls within your professional focus and will help to establish your MBA foundation. By showing that you have a clear academic consideration for your university choice, you will more accurately respond to the question provided.


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