zirtapoz 1 / 3 Apr 13, 2015 #1Hello everyone! I need your help regarding my essay I wrote for my scholarship application. I am required to demonstrate how my own personal plans in terms of career plans/aims etc relates to the broader issue of my country's development. Thanks very much for your feedback and edits!Having taken part in numerous organizations in different countries, I have witnessed and experienced the role of several internal and external dimensions in the organizations' success. However, in recent years, as a result of my business and social endeavours, I have become acquainted with marketing management, particularly its egalitarian and ethical aspects, and I aspire to pursue this interest with graduate courses and individual researches for many years to come.After getting involved in this particular academic interest, not surprisingly, I started to do my own comparative analyses between Iran and several other countries. Thereafter, I came to the conclusion that the incapability to efficiently implement ethical marketing strategies has actually been hindering the social and economic development of Iran over the years. Additionally, the industrial marketing strategies have been unconnected to the academic researches and irrelevant to local needs and necessities. When this inefficiency is considered together with the weak link between academia and industry, it can be easily said that the obstacles which are faced in the area of marketing management are quite different in Iran than any other part of the world.At this point, I want to become a scholar who has an orientation towards criticizing and altering social and business orders as a whole, in contrast to only understanding or explaining them. In this way, I will be able to create strong academic propositions which will trigger the changes on both academic and business settings in Ira. Therefore, during my master's degree studies, I will prioritize the advance my knowledge in the area of marketing to create the foundation for issuing this matter from a global perspective. Subsequently, by leaving the door open for future learnings from the master's degree courses, I hope to start producing the academic works towards efficient, egalitarian, and ethical context based marketing practices in Iran by contrasting Iran's facts with global standards. I strongly believe that my widespread experiences in Europe and Asia combined with future learnings from this master's programme will enable me to bring a unique perspective to this issue in Iran.