Writing Feedback / Unethical and immoral advertising in our daily lives [3]

Some of the methods used in advertising are unethical and unacceptable in today's society. To what extend you agree or disagree.

plethora of advertisement nowadays

It is often said that plethora of advertisement nowadays make use of inappropriate and improper contents. Although commercials play an important role on product marketing, I completely agree with this argument and I believe that such immoral and unethical propagation approaches shall be regulated by laws.

To begin with, it is undeniable that random calls and junk mails are disturbing to our daily lives. People receive cold calls from many companies, especially cosmetics and insurance industries. Overwhelming advertisements are about irrelevant products' promotions. Such widespread phenomenon is extremely annoying and adversely influencing people's livelihoods. For example, Hong Kong citizens receive more than 10 random calls about promoting goods every day, while corresponding regulation has been imposed to govern the abuse of cold calls.

Equally importantly, false contents are usually displayed to exaggerate the product's effectiveness. Cosmetic companies, for instance, often overemphasize the product's effects on beauties. As a result, customers would be misled to purchase such items without desired changes.

Last but not least, numerous companies deliver the deceptive images of their products. Cigarette is a case in point. The tobacco companies usually invite some famous movie stars to smoke in front of the camera. As a result, teenagers would imitate, and be addicted to smoking consequently.

In conclusion, there are considerable numbers of advertisements adopting immoral and unethical approaches to attract people's eye. Random calls create unnecessary nuisance to the public, while the images and effectiveness of tobacco and cosmetic goods are reshaped in order to enhance their popularity. Thus, stringent legislation shall be imposed to govern the practices of advertisement.

Writing Feedback / Youth crime, reason and solution [3]

The crime rate among teenagers has increased dramatically in many countries.
Discuss some possible reasons for this increase and suggest solutions.

lost teenagers involved in crime

It is considered that the conviction rate among adolescents is drastically increasing all over the world. This phenomenon can be attributed to the advanced Internet and lack of proper guidance, while involvements from government and parents regarding to this issue are indispensable.

Firstly, Internet contains overwhelming information, and teenagers are unable to identify the inappropriate materials due to their immaturity and recklessness. Those improper contents, for instance, would lead teenagers astray and result in committing crimes. One particularly salient example is that juveniles are participating in drug smuggling and prostitution activities due to the promotions of social media. Furthermore, youngsters are often lacking of proper guidance from their parents in the fast-paced lifestyle, and it would advance/deteriorate the situations of juvenile delinquency. Hong Kong is a case in point. Working parents are too busy to educate their children with correct values.

Nevertheless, figures of authority, especially government and parents, shall pay additional effort in dealing with youth crimes. Prevention and deterrence are often considered as viable solutions to avoid youngsters from breaking the laws. Counsel and attentions shall be provided to their children in order to reshape the concepts and practices about committing crimes. Stringent legislation of young criminals shall be imposed to discourage adolescents from committing crimes.

In conclusion, I believe that the surging rate of youth crimes can be contributed by Internet advancement and lack of proper guidance. Education and counselling are likely to be the gate of prevention, while stringent regulation can enhance the deterrence from younger criminals.

Writing Feedback / Significant developments in the field of information technology and its effects for the future [2]

In the last 20 years there have been significant developments in the field of information technology (IT), for example the World Wide Web and communication by email. However, these developments in IT are likely to have more negative effects than positive in the future.

To what extent do you agree with this view?
Give reasons for your answer and include any relevant examples from your own experience or knowledge.

Please rate my paper in the form of IELTS exam. Many Thanks.
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It is often said that the advanced Information Technology (IT) has brought drastic improvements in the ways of communication and information collection. However, while IT has made a convenient life to us, it would introduce more adverse impacts in social alienation and juvenile delinquency.

First, it is undeniable that the application of email and World Wide Web constitute an effective platform for education, business and commerce. People are no longer limited to time and location for such activities. Email, for instance, connecting people, especially abroad, more convenient and easier. Furthermore, the usage of World Wide Web has placed the entire world at people fingertips that abundance of information could be browsed anytime and anywhere.

Nevertheless, the development in IT has deteriorated the intrinsic value of human connection. Such computer-based communication platform leads to serious social alienation. According to the social studies report, more than 70% of message delivery relies on body language, tones and facial expression, while only less than 7% of content was delivered via words. The overwhelming application of email would definitely undermine the social connection with degraded verbal skills and human interactions.

Further and even more importantly, World Wide Web provide plethora of information and knowledge without adequate control and governance. People, especially adolescents, will be misled by those improper materials easily. One particularly salient example is that many juveniles were led astray, and participating in drug smuggling and prostitution due to the inappropriate content from the Internet. Thus, the ample and uncontrolled information would lead to many negative effects in social security and teenage education.

In conclusion, it is irrefutable that IT has constructed an unprecedented platform for communication and information exchange, while the more negative impacts are likely to be introduced, such as juvenile delinquency and social alienation. This widespread phenomenon would be worsening unless proper control and stringent legislation imposed.

Writing Feedback / Options on transportation improvement [3]

Topic: in a number of countries, some people think it is necessary to spend large sums of money on constructing new railway lines for very fast trains between cities. Others believe the money should be spent on improving existing public transport.

Discuss both these views and give your own opinion.
Since I am very interesting in this topic, it would grateful if you can assess my grade in the formal ielts exam. Appreciated!~
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It is often considered that spending the great amount of expenditures in constructing inter-city high speed rail would be an effective way to improve the public transportation system, while others argued that it would not be a viable solution without the comprehensive local public railway system. This essay would discuss the effectiveness and overall advantages in both views along with my opinions.

Firstly, it is undeniable that express rail has became a trend for connecting cites and countries. In order to well prepare for opportunities brought from globalization, construction of high-speed rail is indispensable. Industries, such as tourism, trading and logistics would be definitely benefited from the development of inter-cities and inter-countries railway systems. Furthermore, the pollution problems associated with transports could be improved due to reduction in driving private vehicles. One particularly salient example is that the air pollution problems in China have been drastically improved after launching the high speed rail among the metropolises. Thus, it is obvious why express rail would become considerably popular in many countries.

On the other hand, upgrading the existing transit rails could utilize the performance of local transportation system. Bangkok is a case in point. The local Metro company has invested great amount of expenditures in improving the reliability and availability of public railway system in order to relieve the traffic congestion at peak hours. The passengers' satisfaction and experience were enhanced rapidly, while problems of air pollution and green house gas emission could also be undermined.

By way of conclusion, it is considered that particular merits in both constructing high speed rail and upgrading existing transit rail are valuable for economic, social and environmental aspects, while I personally believe that the international network is more important for countries' development, especially under the era of globalization. The priority of expending high-speed railway network shall be higher, thereby taking the overall advantages from global business and cooperation.

Writing Feedback / Childcare preparation to all new parents [3]

Caring for children is probably the most important job in any society. Because of this, all mothers and fathers should be required to take a course that prepares them to be good parents. To what extent do you agree or disagree with this view?

childcare training course for mother and father

With the influence of low fertility rate, the roles and responsibilities of parents are becoming more important. It is considered that all parents shall attend the mandatory training courses on learning how to nurture their children. I personally agree that understanding the skills and methods of childcare are essential for new parents, however, it would not be possible and practical to impose the compulsory baby caring training course to all parents.

Firstly, parents are encouraged to give birth in order to enhance the fertility rate among the society. The implementation of obligatory childcare training before giving birth would undermine their interest, and consequently deterrent those potential parents from giving birth. The mandatory courses would definitely result in negative effect on boosting the fertility rate.

Secondly, the practical implementation would be considerably difficult due to the great number of new parents every year. China is a case in point. Due to the enormous amount of population, it would be practical to register the competency of all new parents. Thus, it is obvious why imposing mandatory childcare training course would not be considered as an effective way to improve the skills and knowledge of baby caring.

Perhaps, government's involvement is indispensible on providing adequate coaching and supports to those new parents. By launching some educational films and videos, the knowledge and skills of childcare could be promoted and delivered to all new parents, while those online platforms could also be the communication channels between those new parents for information exchange.

By hammering the final nail, launching the obligatory childcare training course would not be practical and possible due to its limited effectiveness, while promoting the fundamental knowledge and skills of baby care by online videos or educational films would be comparatively appropriate.

Writing Feedback / In some countries there are more young adults than older people - advantages? [5]

higher proportion of young adults in a society

At the present time, the population of some countries includes a relatively large number of young adults, compared with the number of older people.

Do the advantages of this situation outweigh the disadvantages?

With the advancement of modern society, the proportion of young adults is considerably higher than elderly. It is considered by some that this widespread phenomenon could constitute a positive impact to the society in terms of economic and production growth. I personally believe that the overall merits of higher population of young adults far outweigh its drawbacks. The reasons are as twofold.

From social development point of view, it is undeniable that young adults could contribute the great deal of production and motivation for economic growth. Hong Kong is a case in point. The working population of young adults is reaching to the highest at 53% among the community. The short term economic stimulation is definitely constructive for social development. Also, this phenomenon could alleviate the financial burden in term of elder caring. Thus, it is obvious why young immigrants are popular for country development.

From individual point of view, the atmosphere of living style and working culture could also be enhanced. Youngsters are dynamic and energetic, who enjoy adventure and creation. As a result, the working efficiency and effectiveness could be enhanced by their unique and special personalities and characteristics. One particularly salient example is that many innovation companies would launch their headquarters at prominent city with overwhelming population of young adults. It could benefit to the technology and innovation sectors' development.

By hammering the final nail, i once again reaffirm my statement that the higher proportion of young adults is benefited to the society development in terms of economic, technology and individual development. The overall merits of such widespread phenomenon outweigh its drawbacks.

Letters / Reference Letter for my friend (new job) [3]

reference note for the position of Technical Manager

A work colleague (or student friend) has applied for a new job, and he/she has asked to write a reference letter to the new employer.

Write a letter including:
1. State the reason for writing and how we know each other
2. Describe your colleagues relevant qualifications and skills
3. explain why you are recommending this person for the job

Dear Sir or Madam,

I am writing to recommend Jeff Tang for the position of Technical Manager at your organization. Having worked with Jeff for almost ten years, I am very pleased to provide this reference in support of his application.

Jeff is the Assistant Technical Manager of Mechanical Engineering who in charge numerous mega projects of in Asia Pacific. He has obtained the chartership from the prominent engineering institution, while his contribution in system integration is significant. He has finished his latest research in aerodynamic and I believe that his observations and findings would be valuable for your coming projects.

Jeff's colleagues describe him as dedicated, reliable, authentic and enthusiastic person, while his professionalism and management skills would defiantly make him the perfect candidate for the position of Technical Manager.

If you have any further questions about Jeff's suitability for the position, please do not hesitate to contact me.

Yours Faithfully,
Alan

Letters / Letter to friends about suggesting a birthday party [3]

party proposition - birthday occasion

Your friend is about to celebrate a landmark birthday and has asked for suggestions as to how it shall be celebrate.

In the letter:
1. thank you for the invitation and say that you have some ideas about how to celebrate
2. suggest what type of party your frd could have
3. suggest a good place to have the party

Deaf Jeff,

How have you been? Thank you very much for inviting me to your special 30th birthday party next month. I would love to join the party and to share the merriment all together. In fact, I have some ideas about the party in order to make the event more remarkable and joyful.

Since our old basketball team would be invited to the party, I would produce a video to refresh the memories of obtaining the overall champion in inter-school basketball tournament. I believe that all of us including your wife would love to watch that video. After that, we might arrange a hot pot dinner at Tom's restaurant, and I will contact him to prepare your favorite food including beef and poke in advance. It would be a wonderful evening.

After the dinner, you can come to visit my place for playing some boardgame, I would introduce you to my daughter as she is now play the basketball team at school. Most importantly, we should have a delicious birthday cake for the celebration which is our tradition since we were 13 years old.

Please let me know if you like the idea of your party and I will organize all the necessary works in advance. Best wishes to you and your family.

Best wishes
Alan

Letters / Letter for extra second language (Chinese) lesson [3]

Chinese Tutorial Class

Dear Mr. Tang,

I am writing to you about the availability of Chinese tutorial class to my son, Tom.

Last year, he was struggling in heavy illness, while he skipped the Chinese tutorial classes for consecutive three months. He is unwilling to attend the Chinese class anymore due to serious progress behind. The school teacher told me that he might need to pay extra effort in speaking and writing, while pronunciation and vocabulary are the major problems.

I would appreciate if you could share your special teaching methods on motivating students to speak in the public with foreign language. Also I would like to know more about your teaching experience especially in Primary School Students.

Tom is available on every Wednesday and Friday after school. It would be grateful if you could come to our clubhouse to deliver the Chinese Tutorial Class to him at 7:pm to 9:pm on those days.

I am looking forward to hearing from you.

Yours Sincerely,
Alan